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The Company -
Weifong
Industries Sdn.
Bhd. was incorporated in year 1969 and with almost 40 years of manufacturing experience, we are known as the leading manufacturer of natural latex foam mattresses and
bedding products in Malaysia. The company is located at
its own property at Lot 60, Batu 11, Jalan Cheras, 43000
Kajang, Selangor and occupies a land of area of 10,000 square
metres.
The company manufactures its product with the Dunlop technology
process and its latest European automatic foaming machine and automated line.
All products are proudly manufactured using 100% pure natural, high
quality latex from only Malaysia which is renown for its world class quality.
Our products are made in conformance to international
specifications and had matched and passed various test
standards such as certification from ECO Umweltinstitute,
Germany, Institutute Umweltchemie Bremen GmbH, Germany
and the world renown Malaysia Rubber Board. We have also developed our own Fire Retardant natural latex foam, which had been tested and passed by FIRA.
With the ever-increasing international exposure of our
products, participation in international trade shows worldwide, emphasis on continuous research and development
is the key to our continuous growth and success.
Our mission and vision -
We strive to create an:
- International brand GETHA
- International quality products
- International management system
Distribution
Network -
In Malaysia , the company 's products
are all marketed through Getha Bedding (M) Sdn Bhd. Presently,
the Group has a very comprehensive and extensive distribution
network nationwide.
GETHA had also recently embarked on a programme to introduce a therapeutic sleep ambience to Malaysian consumers by opening GETHA Sleep Therapy Centers in various strategic locations throughout Malaysia .
Export & Projects
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In addition, the company also has a comfortable
share of the export market to many countries all over the world, supplying to various market demands :-
The demand for natural latex mattress has continued to grow as the
awareness of environmental and health issues increase.
Natural latex product is much sought after especially in
the western and European countries for its tremendous comfort values.
GETHA has also
ventured into the project market and has supplied its quality
products to some government and private schools, hostels
and universities in Malaysia. It has also supplied
to the Brunei Government's Ministry of Defence, Police
Barracks and Public Works Department since 1997. The hostel
of the National University of Singapore and some other
hostels in Singapore are supplied by the Company.
The Brand -
GETHA is proudly known as a Malaysian Brand. Made in Malaysia for the World. All GETHA mattresses are manufactured to superior quality , utilizing premium quality materials and carries with it a mark of quality with 100 % Malaysian natural latex content.
This is our Brand Promise.
Research & Development -
With the ever increasing international exposure of our
products, emphasis on continuous research
and development is the key to our growth and success. In
addition, our products are made in conformance to international
specifications and had matched and passed various important test standards
such as certification from:-
-
Institute Umweltchemie Bremen
GmbH, Germany
-
ECO Umweltinstitute, Germany
- Rubber Research Institute (Malaysia Rubber Board)
- FIRA International Ltd (UK)
The company also prides itself in always being the forefront of the industry by incorporating new ideas and innovative marketing strategies for its products.
The company's achievement had been duly
recognized by the Malaysian government and the company was
honored to be the recipient of the "Product Excellence Award"
presented by the Prime Minister of Malaysia, YAB Dato' Seri Abdullah Hj. Ahmad
Badawi, in the Year 2005.
Besides this, the company had also attained numerous prestigious awards, in recognition of its continuous growth in branding and excellence -
1) Golden Bull Award, The 2nd Malaysia's 100 Outstanding SMEs
2) Best Brand Award, presented by the Best Brands Council
3) Product Excellence Award, presented by the Ministry of International Trade and Finance, Malaysia
4) The Brand Laureate Awards 2006/07 - The World's Best Brands in Asia Pacific for Best Brands Consumer Bedding .
5) Brand Excellence Award 2006, presented by the Ministry of International Trade and Finance, Malaysia
6) The Brand Laureate Awards 2007/08 - The World's Best Brands in Asia Pacific for Best Brands Comsumer Bedding .
As Getha continues to grow and rise to new challenges, and as a world class company,
we uphold the belief that cannot afford to allow ourselves to become ordinary.
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